Strategy & ROI

The Billion-Dollar Question: Which 10% of Your Stores to Renovate?

Moving beyond gut-feel. How simulation de-risks capital expenditure and ensures every dollar is spent for maximum impact.

Competitive Intelligence

Your Competitor’s Grand Opening Is Your Grand Opportunity

A proactive, data-driven playbook for turning a competitive threat into a measurable win for your brand and bottom line.

Operations

How Much Is a Clean Toilet Worth? We Ran the Numbers.

Connecting non-obvious operational metrics to direct financial outcomes, and proving the ROI of excellence in unexpected places.

Future of AI

Your New COO is an AI: How Specialist and Generalist Models Will Run Physical Operations

Simsumer’s specialized AI identifies the problem. A general AI can now talk to it to manage the solution.

Omnichannel Strategy

Closing the Loop: How Digital Engagement Drives In-Store Sales

Your customer journey starts on a screen. We help you connect those digital breadcrumbs to physical world behavior and optimize the entire path to purchase.

Retail & QSR

The True Cost of a New Menu Item: Simulating Profitability

Go beyond simple sales tracking. We simulate how new products affect kitchen complexity, cannibalize existing sales, and impact the bottom line.

Operations

Your Best Staff, Everywhere: Data-Driven Scheduling for Five-Star Service

Move beyond simple coverage. We link staff schedules to the outcomes that matter—guest satisfaction, basket size, and rave reviews.

Future of AI

The Sentient Store: AI-Powered Automation in the Physical World

Moving beyond recommendations to direct action. How a Digital Twin can make real-time, automated adjustments to pricing, promotions, and even ambiance.